Hotel Nest a Matsuyama

The best central hotel you'll find. Fantastic value for money, the hotel is very clean and the staff is very friendly. It's only a few streets away from a massive shopping district including restaurants, so you won't have to go far when you're hungry. There's a tram station very nearby so you can get to Dogo Onsen easily. The internet in the room is a godsend. Most hotels skimp on the internet so you can only load one webpage an hour, and it makes looking up day trip ideas and booking things a huge pain. At this hotel I had no issues with it. This made it the best hotel for a 'home base' to plan day trips from. Beware Google Maps getting here, it points you to the southern side of the block, the entrance to this hotel is on the northern side of the block.